Oh!Good is a Bulgarian brand of vegan protein products that make healthy eating easy and affordable. It offers delicious and nutritious solutions for energy, recovery and maintaining an active lifestyle.

  • 2021

    Year of establishment

  • Bulgaria

    Country of origin

Complete vegan protein line

Protein bars, powders in individual doses and in family packs, ready-to-eat shakes and complete meal replacements. One brand for the entire consumer journey – from trial to regular use.

Bulgarian brand with international standards

Founded in 2021 with IFS, HACCP and GMP certification. High protein content, premium plant ingredients - proof that a Bulgarian manufacturer can play in the premium segment.

Vegan + protein – a double trend

A category that is growing in double digits in Bulgaria. Oh!Good is among the few brands that combine plant-based with a serious protein profile, not just one of the two.

Production in Bulgaria – maximum flexibility

Smart Foods works directly with the manufacturer – short lead times for new SKUs, quick response to seasonal needs, private label options. No waiting for a container from Asia.

Products

A selection of quality offerings